Majirel Cool Inforced Permanent Hair colour: your Majirel formula, boosted with cool reflects. 
Anti-brassiness, its neutralizing effect lasts up to 6 weeks.* (*instrumental test).

WHAT IT IS
Permanent hair colour: coloration crème de beauté for rich colour results, 100% perfect coverage, and deep care.
The Cool Inforced formula is boosted with cool reflects, for anti-brassiness effect and up to 6 weeks of neutralization*. 

WHAT IT DOES
• Provides true-to-tone, long lasting colour with up to 100% grey coverage.
• Up to 6 weeks of neutralization.*
• Anti-brassiness effect for up to 21 shampoos.*
• Delivers predictable, precise results thanks to its mistake-proof formula 

WHAT ELSE YOU NEED TO KNOW
• Majirel Cool Inforced has 3 developers – 12.5-volume, 20-volume, 30-volume
• Back-bar : use Série Expert Acidic Sealer to seal pigments on hair. 
• Suggest in-salon treatments to your client according to her needs after hair colour service : Série Expert Vitamino Colour, Absolut Repair or Blondifier. 

*Instrumental test 

SERVICE / PRODUCT :  
Majirel Cool Inforced Permanent Hair colour. 
Perfect for a 'Back To Cool' service! 

MIXING RATIO:
1:1,5 
White coverage : 
Up to 50% 
Simply use your target shade
More than 50% 
In a 1:1 ratio, mix your target shade with its corresponding base level. If you want to prioritize the reflect you can mix ¾ tube of your target shade with ¼ tube of its corresponding level of tone. 

Cool or warm reflects : 
½ target shade + ½ same level basic shade

Cool or warm reflects : 
½ target shade + ½ same level golden basic shade

You can add a little bit of hot water (20ml) to the mix to refresh a a leftover colour.

DEVELOPERS:
Oxydant Creme 12,5vol / Oxydant Creme 20vol / Oxydant Creme 30vol

TIMING:
Virgin Hair
Start application on lengths & ends, then apply to roots & leave on for 35min. 
Long Regrowth 
Begin application on intermediate zone, then apply to roots. Take through and leave on for 35min. 

AQUA / WATER, CETEARYL ALCOHOL, AMMONIUM HYDROXIDE, OLETH-30, HEXADIMETHRINE CHLORIDE, OLEIC ACID, OLEYL ALCOHOL, 2,4-DIAMINOPHENOXYETHANOL HCL, 4-AMINO-2-HYDROXYTOLUENE, SODIUM METABISULFITE, HYDROXYBENZOMORPHOLINE, ETHANOLAMINE, THIOGLYCERIN, TOLUENE-2,5-DIAMINE, 2-METHYLRESORCINOL, BENZYL ALCOHOL, 2-OLEAMIDO-1,3-OCTADECANEDIOL, EDTA, PARFUM / FRAGRANCE